Achieving the Dream had an outdated logo that craved an update and was in need of a strong design system to build their brand and presence. Repurposing the original logo concept of stairs/wings, the brand stayed recognizable to their audience while also providing a sense of freshness.
Their brand is carried forward with rich, earthy colors, rounded angles, and layering. Adding depth and warmth.
/ logo refresh
/ brand system and guide
/ website design
